In 2024, Gravity Studios collaborated with Baihack India to produce a PSA on the importance of reducing food waste. Through impactful visuals and heartfelt storytelling, we emphasized the value of every meal, contrasting abundance with scarcity to highlight the urgency of the issue.
The campaign connected emotionally with viewers, encouraging small but meaningful actions. By showcasing how mindful choices can reduce waste and support those in need, we reinforced a simple yet powerful message: real change begins at homeāone plate at a time.